In 2009 Michael founded award-winning agency Impero as an innovative, risk-taking creative agency. Designed to do one thing and one thing only: make tired brands famous again. First founded in London, Impero has now expanded into Latin America with its second office in Buenos Aires. Impero aims to represent a new breed of creative agency: independent, made up of digital natives, and with a culture that reflects the world around us. Boasting a 77% female workforce and 100% gender pay parity, with six out of seven of its departments run by women, Impero believes in honesty, transparency and meritocracy at all times.
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