Markus Horak is an Executive Creative Director at Accenture Interactive and is based in New York City. He is also a producer and creator of leading-edge immersive experiences, original digital content and integrated brand advertising campaigns for global clients. He started his career in industrial design and product innovation before shifting focus to advertising and content development, where he has spent the last 25 years. His most recent projects have included story-based extended reality and interactive video applications that transform health insurance communications, create virtual e-shopping environments and provide impactful and accessible training for social care.
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